At&T mobile

Momentum in Mexico: We will invest $3 billion to extend high-speed mobile Internet service

To: All AT&T employees

Chairman and CEO Randall Stephenson said today we plan to invest $3 billion to extend our high-speed mobile Internet service to 100 million people and businesses in Mexico by the end of 2018.

Randall announced our commitment during a meeting with Mexico President Enrique Peña Nieto.

"We are building a network in Mexico that is capable of bringing innovation and economic vitality to the country, just as we have done in the U.S.," Randall said. "We plan to deliver high-quality, high-speed mobile Internet service to Mexico, creating the first-ever North American Mobile Service Area covering 400 million people and businesses in Mexico and the U.S. This seamless network will link together our two countries' economies, people and cultures like never before."

"Reforms introduced by President Peña Nieto, with support from the Mexican Congress and IFETEL, have given us the ability to invest in building an advanced mobile network in Mexico," he added. "As we are now seeing in Mexico, business investment increases with thoughtful, responsible regulation. And when companies invest — whether in expansion or improved services for consumers and businesses — they create jobs. It is a simple, powerful formula." (IFETEL is Mexico's Federal Institute of Telecommunications.)

Our investment in Mexico's high-speed mobile Internet is in addition to the $4.4 billion we spent earlier this year to acquire Iusacell and Nextel Mexico.

"The mobile Internet in the U.S. created an engine of economic growth. As we extend it into Mexico, we believe it will do the same here," Randall said. "Beyond accelerating economic growth, the mobile Internet is about changing the way people live and work, keeping families better connected, opening up new educational and health care opportunities, and strengthening and empowering communities."

Our commitment in Mexico includes:

State-of-the-art, high speed mobile network expansion

By the end of 2015, the first phase will be completed. Coverage will be 40 million people — or one-third of the country's population.
By the end of 2016, the second phase will be completed. Coverage will be 75 million — or nearly two-thirds of the population.
By the end of 2018, coverage will be 100 million people.

New plans and deals for customers

Our first-ever North American Mobile Service Area will offer a seamless wireless experience covering more than 400 million people and businesses in Mexico and the U.S. Next month, we will introduce new plans for our Mexican customers that take advantage of our North American Mobile Service Area. Customers on these new plans will be able to use their individual plans — including voice, data and text messaging — while in the U.S. They also will be able to use their available community minutes to call friends and family in the U.S. who are on the AT&T network. It's one phone, one plan, covering two countries.
We also are offering other benefits, including Google Play billing, a first in Latin America. Customers with Google Android devices can download apps, books, movies, music and games with just one click. No credit cards are needed. Charges will be added to monthly bills.

Excellent customer service

AT&T in Mexico will roll out Nuestra Promesa (Our Promise) this summer. It encourages all employees to commit to a higher level of customer experience. We based Nuestra Promesa on the service excellence standards set in the U.S. We have earned many national awards for our standards in purchase experience and customer care.

A commitment to the community

In his talks with President Peña Nieto, Randall reiterated our commitment to all Mexican citizens. "We believe in taking care of the people in the communities where we live and work," he said. "As a start, we'll launch our It Can Wait campaign in Mexico City in the months ahead to discourage people from texting while driving. No text is worth a life. That's a message we'll send to all wireless users across Mexico. The dangers of texting and driving are just as serious in Mexico as they are in the United States."
AT&T also will be the first Mexican wireless carrier to collaborate with the Alerta Amber (Amber Alert) initiative at a national level. Users of AT&T in Mexico will receive text messages when a child is missing or abducted in their area.
AT&T also will invest to help more students in Mexico succeed in school and prepare for the workforce. This commitment will include corporate contributions and work with outstanding nonprofit organizations focused on education. High school students will be able to develop job skills through new learning opportunities, including information about different careers.

A great place to work — in Mexico

The goal is for AT&T to be one of the best employers in Mexico, Randall said.

We will introduce programs to support our workforce. In 2016, we will offer tuition support to help employees pursue education to advance their careers.
We also are committed to diversity, with a focus on women and people with disabilities. Later this year, we will launch a Mexico chapter of the Women of AT&T employee resource group. We also will collaborate with colleges to recruit female students in STEM (science, technology, engineering and math) fields.
We have moved quickly to expand opportunities for women. Today, women hold 25 percent of leadership positions of AT&T in Mexico, up from 10 percent when the company entered the market earlier this year.

Randall recognized AT&T's employees in Mexico for their contributions to our company's success. "Everything that we've accomplished and our future plans for Mexico depend on one thing: our people," he said. "Our employees are critical to our success, and we'll support them by making AT&T a great place to work in Mexico."